AWS Named Leader in Data Management Solutions for Analytics

Gartner Inc. has released a new Magic Quadrant report on Data Management Solutions for Analytics. In it, the Amazon Web Services Inc. (AWS cloud) was named a “leader.”
Gartner’s Magic Quadrant Reports rank vendors based on their “ability to execute” or “completeness of vision,” placing those that excel in both indices in “leaders” category.
AWS was included in the “Magic Quadrant for Data Management Solutions for Analytics”, (DMSA) report. It was joined by Oracle Teradata Microsoft, IBM, SAP and Microsoft in the leaders quadrant. All of these companies scored higher than AWS on the scale of “completeness and vision”, while AWS was higher on the scale of “ability to execute”.
Gartner stated that the DMSA moniker refers “to a complete software system that supports data in one or more file management systems (most often a database or multiple databases).
According to Gartner, cloud vendors are prominently mentioned in the report. AWS is the undisputed leader of public cloud computing services and they are “gaining traction.”
Gartner stated that “expectations are now looking to the cloud for an alternative deployment option because of its flexibility and agility, as well as its operational pricing models.” “Cloud and hybrid deployments are rapidly becoming commonplace, so organizations expect vendors support in enabling them.”
Gartner stated that AWS is leading this trend. The research firm stated that although the Leaders quadrant is dominated by large traditional vendors that are close to one another, AWS also has a new entrant. “AWS has maintained its focus on market execution while also moving forward with its vision to address a wider range of use cases through combining and delivering multiple service to the market.
The company stated that AWS is the dominant cloud service provider with offerings such as Amazon Redshift, a data warehouse, Amazon Simple Storage Service (S3), Amazon Elastic MapReduce(EMR), and Amazon Athena. A serverless computing metered query engine for data stored at Amazon S3.
Gartner stated that AWS is the dominant cloud vendor in the market, and Microsoft Azure is close in terms market share and presence. “This dominance has increased network effects for all its services because the sources for data for a DMSA usage case are more likely in an AWS service that any other cloud vendor.
AWS’s other strengths include its many services that can be found in a best fit for many DMSA uses, as well as its low-cost, pay–as-you go pricing.
Gartner provided some cautions about AWS: monolithic storage and compute size; cloud-only vendor; integration issues.
Gartner stated that Amazon Redshift is only available in configurations that have a certain amount of compute and storage. This was in reference to the first caution about monolithic storage sizes. Customers cannot scale these resources without doing a resizing exercise. This takes several hours while data gets redistributed. This can lead to excess capacity, and a more complicated process to upgrade Redshift instances.
However, it is a cloud-only vendor and therefore out of competition for enterprises that require hybrid environments that include both on-premises and cloud implementations.
AWS’s wide range of options can be a disadvantage to a company. Gartner stated that AWS offers multiple services independent of each other, which can reduce the complexity of each service but can also increase the amount of work required to integrate them. Customers must address integration requirements at this point. Having too many service instances can cause significant integration problems.
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